Trevi unveil new look
Trevi, the leading women’s charity based in Plymouth, Devon, today unveils its new look branding and website.
The charity has been working on its rebrand project and website since the end of last year and today is delighted to showcase its new look.
In 2019, Trevi carried out detailed consultation with its stakeholders. What became clear is that the charity had outgrown the Trevi House brand due to the growth in its services and impact. Consequently, a rebrand project took place and the charity has renamed from Trevi House to Trevi; its residential rehabilitation centre has been renamed to Jasmine Mother’s Recovery; the Sunflower Women’s Centre remains the same but with a new logo and Daffodil House has been renamed to Daffodil Family Centre.
Trevi began in 1993, known as Trevi House. Trevi was born from the desire of four Drug and Alcohol workers (including the late Roma French, mother of Dawn French) in Plymouth to create a unique environment for women and their children experiencing drug and alcohol misuse issues to grow and create positive futures.
As Roma was sat in a café in Rome dreaming up her vision for the service, she could hear the waters cascading at the nearby beautiful and picturesque Trevi Fountain. The Trevi Fountain is the largest Baroque fountain in the city of Rome and one of the most famous fountains in the world. The fountain is at the junction of three roads and marks the terminal point of the Acqua Vergine that revived Aqua Virgo, one of the aqueducts that supplied water to ancient Rome for more than 400 years. Inspired by this Fountain of Hope, the name Trevi House was born.
In 2015 the charity recognised that almost a third of women who had successfully completed their rehabilitation were relocating to Plymouth following their treatment as they felt safe. A women’s recovery community was starting to bloom in the city and so Trevi carried out consultation with the women to find out what was needed to help support their long-term recovery needs. Thanks to the National Lottery Community Fund, Trevi was gifted 3 years’ worth of funding to setup the Sunflower Recovery Project.
By 2018, the Sunflower Project – now known as the Sunflower Women’s Centre – had outgrown its then premises. Referrals had already reached 60 women and were increasing by the day.
In October 2018, Sunflower received a grant from the Ministry of Justice to move to a larger centre. After an extensive options appraisal, the charity set its sights on Sutherland Road – a large Victorian property overlooking a small park. Spaced across 3 floors and 16 large rooms, Sutherland Road offered a bright, inspirational environment with a touch of grandeur. Perfectly suited to providing women a safe and welcoming environment, it also came complete with an extensive ground floor space for a health and wellbeing suite and children’s creche. This centre was opened on 23 May 2019 by the Police and Crime Commissioner of Devon and Cornwall and blessed by the Revd. Olly Ryder from St Matthias Church.
At the same time, Trevi was aware that there was a growing demand for a short-term parenting assessment facility in the South West. After carrying out a detailed feasibility study supported by the Tudor Trust, which unequivocally concluded such a centre would be in great demand, Trevi set its sights on opening Daffodil House Parenting Assessment Centre. Thanks to partners Green Pastures who funded the purchase of the premises, Daffodil House opened in February 2020.
Today, Trevi is a nationally award-winning women’s charity. Supporting more than 550 women and children per year, Trevi provides safe and nurturing spaces for women and their families to heal, grow and thrive. Trevi’s vision is for a society where all women in recovery can access good quality, psychologically informed, gender-based interventions without apology.
Jasmine Mother’s Recovery
A child is taken into care every 16 minutes, with only 1 in 10 being reunited with their mother[1].
Jasmine’s dedicated and expert team works with each mother to help her break her addiction for good and to be the best mother she can be. And the results speak for themselves: 98% of women who go to Jasmine Mother’s Recovery successfully detox and almost 8 out of 10 children get to stay with their mother.
Jasmine Mother’s Recovery takes referrals from across the UK and can accommodate up to 10 women and their children. Jasmine is a trauma informed service; as well as working with the presenting issues of substance misuse / parenting concerns, the centre aims to address the underlying trauma that many women have experienced. Facilities include eight residential rooms, two family apartments, a therapy lodge, and an Ofsted registered nursery for children to be looked after during therapy times.
Sunflower Women’s Centre
The Sunflower Women’s Centre is the only women’s centre in Plymouth, providing a safe hub for connection and hope. Every year, Sunflower supports and empowers more than 500 local women, many with complex needs and experience of trauma and abuse.
Sunflower offers a wrap-around therapeutic service for any woman in need in the City. This could include addictions, mental well-being, health, criminogenic behaviours, domestic abuse, and social isolation.
The compassionate and aspirational team of Sunflower Practitioners ensures a personalised package of support which includes accredited training, group work, counselling, creative therapies, drop-in women’s space, fitness classes, parenting support, peer mentoring and much more. Co-located partners, including Probation services, Department of Work and Pensions, Sexual health and other third sector agencies, ensure that Sunflower offers the range of support needed.
The centre is spread over 3 floors, complete with a 140m² health and wellbeing suite and trauma informed creche. Over the past 2 years, 90% of women supported by Sunflower say it has been a lifeline, with 75% able to move forward in life after support from Sunflower.
Kelly, age 29, supported by Sunflower states: ‘Sunflower helped me find the right road. Without the support of Sunflower, I can say hand on heart that I do not think I would be alive today.’
Daffodil Family Centre
Daffodil is Trevi’s residential parenting assessment centre, offering 12-week placements. Daffodil provides quality, psychologically informed assessments with purpose, placing the child at the centre of its work with a trauma informed approach.
Daffodil provides a safe and nurturing environment for families to ensure that each parent has a fair assessment of their parenting skills and capacity. The team works with a range of professionals to provide each family with individualised support, in line with their abilities, needs and background. Daffodil’s ambition is that whatever the outcome of the parenting assessment, the experience of the family will be one of transparent working, respectful practice, and collaboration.
Overall, feedback so far indicates that the new branding and website is much clearer.
Hannah Shead, CEO of Trevi: “We’re really excited to unveil our new look. It has taken a lot of hard work, but it has been worth it. We tried to include as many stakeholders as possible; over the last 27 years we have worked with and for a lot of different people and want to ensure that they continue to feel part of our special service – we’re really grateful to all of them for their honest and constructive input. We have also been lucky to have some wise folks by our side to guide us. Thank you to the consultant, Peta Sweet, funded by the Lloyds Community Enhance package, who helped us with our stakeholder feedback, various focus groups and the pulling together of our key messages. Also thank you to local designer Jess Cook who redesigned our main Trevi logo. Finally, a massive thank you to Ambitions Agency who developed our different logos and really helped bring together the final look, using the illustrative approach that we have fully embraced. We really hope that everyone enjoys our new look and continues to join us on the next stage of the Trevi journey as we support women and their families to grow, heal and thrive.’
To find out more and to check out the new look, visit www.trevi.org.uk
